Guides and Guidelines for a Church Web Site

Assignment for Portraits of Mission Strategies Students

• Spend 15-30 minutes looking through some of the resources listed under Background Information
• Follow the directions for evaluating church web sites
• Summarize and share some of your findings on the BLOG << NOW ONLINE: You should be able to add comments rather easily in order to share some of your results. If you found a particularly interesting site (for good or bad), post on the blog, and I will take a look.

Background Information to Consider

If you are planning on creating, evaluating, or improving a church website, take a look at some of these resources:

• The ELCA Guide to Developing Your Own Congregation Web Site - There are quite a few links on this page leading you to other good resources
• Gospelcom.net Resources - This is a great place to get you started thinking about web design. Be sure to follow the links on the lefthand menu bar: Church Sites, Outreach Strategies, Relate & Chat, Training/Volunteer
• Christian Web Site about Christian Web Design
• 25 Church Website Design Tips (PDF) from Christian Computing Magazine
• Church Webmasters Forum
• ForMinistry - full-featured, free church website building tool, plus many resources for ministry online; a ministry of American Bible Society
• Heal Your Church Web Site: "Teaching, rebuking, correcting & training in righteous web design."
• Assesing Church Websites: Studying Best Practices in Online Ministry 
• Ten Internet ‘best practices’ for e-ministry by Terrell Sanders
• Criteria Used to Review Congregational Web Sites 
• Designing Church Web Sites 
• How do the professionals work? Check out: MyChurchWebsite
• If you are at all unsure about your way around the Internet, take this excellent Internet for Religious Studies tutorial / guided tour.

• Is your website mainly intended for church members, or do you want it to be more of an evangelistic and outreach medium? For some guidance to online evangelism, the following are helpful (though keep in mind the theological perspectives):

  • Evangelism guide to internet web outreach (A really outstanding site with all sorts of information and things you should keep in mind)
  • Online Training for Online Evangelists-Outline (This will give an overview. To actually take the course, it is requested that you register [free] and affirm their faith statement. To see all the course material without having to register, start here: Online Training for Online Evangelists-Session 1.A )

Evaluating Church Web Sites

• Evaluating Church Web Sites: Criteria
  • You may choose to use the tool in the next bullet, but in general, keep in mind the following questions:
    • Is the site geared toward members or non-members? Is it mainly insider information or intended to be evangelistically welcoming? How would a non-member respond to the site?
    • Is the site attractive? Easy to navigate? Does it load quickly? Is it 'fresh'? What is the first impression you get? What is your final, overall impression? 
    • What is the focal point of the site? What attracts the most attention?
    • What is this site good for? Would you want to attend this church? Has this site made it easier or more helpful to attend this church?
    • Does this site help create 'community'?
  • Evaluating a Church Web Site - This is a great tool to use, but, as it notes, it is simply a guideline for evaluation. Do you agree with all the values it values? Follow the directions to generate a report. 
• Church Web Sites to Evaluate
  • Evaluate your own home congregation's site
  • Evaluate a site of a church of another denomination
  • Evaluate a church which you have visited
  • Evaluate at least one of the following:
    • Hope Lutheran Church of Fargo, ND
    • The Lake of the Woods Church and its related MyChurch: Lake of the Woods Church page
    • Solomon's Porch (Minneapolis, MN)
    • Spirit Garage (Minneapolis, MN)
    • Cedar Ridge Community Church (Spencerville, MD)
    • Church of the Apostles (Seattle, WA)
    • The Well - Church and Coffeehouse
    • H2O Church - Come get your fill (Orlando, FL)
    • LiquidChurch.org (Basking Ridge, NJ)
    • Epikos: A Community of Believers Living Epically for God (Milwaukee, WI)
    • Church of Fools
      

Community and Outreach

What are some things you might do to create community?

• Blogs: They are free and very low maintenance. Try Blogger or WordPress. This could either be a pastoral or congregational project.
• Try MyChurch or even Facebook / MySpace.
• Voicethread - Try creating a voice annotated history.

What are some things you might do for your church web site to serve as an outreach tool?

• What information is a non-member likely to want at your church's site?
• Are the ways you create community the best ways to generate interest for non-members?

RE: Blogging

• This short video should help give you a sense of Web 2.0 and why we blog.
   
• Okay, here’s a short video to explain what RSS is and why you want it.
   
• As mentioned in the video, I like Google Reader. If you don’t already have one, sign up for your free account and get going with RSS.